How Doccla’s patient-centred model delivers earlier intervention, safer care and better outcomes at home
For millions of people living with long-term conditions, the path into urgent or emergency care is often predictable but rarely prevented. Symptoms worsen gradually, support arrives late and hospital becomes the default response when other options could have worked earlier.
Proactive Care is designed to change that trajectory.
Our latest video follows the story of Mary, one of many people managing multiple long-term conditions, and shows how Doccla’s Enrol → Engage → Escalate → Evaluate model delivers support long before deterioration becomes a crisis.
🎥 Watch the full patient-journey animation below:
A new kind of care pathway: earlier, more connected and centred on the patient
The NHS is shifting towards prevention, neighbourhood-based support and care delivered closer to home. Proactive Care brings these ambitions to life using population health data, health coaching and multidisciplinary clinical oversight, delivered by nurses, paramedics, pharmacists and doctors working across community and specialist teams, to intervene sooner and keep people safely out of hospital.
Mary’s journey illustrates how it works in practice.
Enrol
Identifying and activating patients at rising risk
Using NHS data and risk stratification, we pinpoint people most likely to need urgent care in the months ahead. Once identified, inclusive outreach: SMS, email or a phone call, brings them onto the programme quickly and simply.
Engage
Building a personalised plan that reflects real life
After Mary consents, a health coach completes a guided assessment, understands her preferences and sets goals that matter to her. She receives a Doccla Box with everything she needs to begin monitoring day to day.
Escalate
Oversight and early intervention
Doccla’s multidisciplinary clinical teams review soft signs, vital readings and symptom submissions. If anything changes, Mary is reviewed promptly and escalated to the right service - specialist advice, Virtual Ward support or community care, with hospital only when essential.
Evaluate
Learning, improving and delivering long-term value
For NHS teams, the impact is visible in real utilisation shifts. For patients like Mary, it means fewer disruptions, fewer crises, and more confidence managing health at home.

Proven outcomes across the NHS
Independent evaluations of Doccla’s proactive care programmes show consistent results:
- 34% reduction in emergency admissions in Bristol
- 61% fewer bed days and 89% fewer GP appointments in Leicester
- High patient satisfaction, with many reporting improved safety, confidence and quality of life
These outcomes demonstrate how early visibility and timely intervention reduce avoidable deterioration - supporting both patients and pressured NHS teams.
A better experience for patients, and a more sustainable model for the NHS
Proactive Care is not an add-on to existing pathways; it’s a re-design of how long-term conditions are managed. It supports:
- Patients, with more continuity and reassurance
- Clinicians, with clearer insight and smoother escalation
- Systems, with reduced unplanned demand and more predictable flow
It reflects the core direction set out in the NHS Long Term Plan and the Medium-Term Planning Framework: delivering more care in the community, identifying risk earlier, and shifting from reactive to preventative support.
Proactive Care. Redefined.

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